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First automobile advertisement appears in the Saturday Evening Post

Historical Context Note

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The Saturday Evening Post carried the first automobile advert in a national magazine on the 31st of March 1900, in which the W.E. Roach Company of Philadelphia proclaimed they sold "Automobiles That Give Satisfaction".

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393 First automobile advertisement appears in the Saturday Evening Post 2 Historical context notes are intended to give basic and preliminary information on a topic. In some cases they will be expanded into longer entries as the Literary Encyclopedia evolves.

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