General Motors introduces the annual model change

Historical Context Note

Litencyc Editors (Independent Scholar - Europe)
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Alfred P Sloan, President of General Motors, introduced the idea of annual model changes in order to promote consumption. This leads to the stylistic elaboration of the motor car and the supplementation of valid technological innovation with purely cosmetic innovation.

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Citation: Editors, Litencyc. "General Motors introduces the annual model change". The Literary Encyclopedia. First published 01 February 2010 [https://www.litencyc.com/php/stopics.php?rec=true&UID=1300, accessed 28 March 2024.]

1300 General Motors introduces the annual model change 2 Historical context notes are intended to give basic and preliminary information on a topic. In some cases they will be expanded into longer entries as the Literary Encyclopedia evolves.

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