The very first issue of the Daily Telegraph and Courier, published on 29 June 1855, was not a great success. Printed primarily to allow Colonel Arthur Sleigh to air a grievance against the Duke of Cambridge, the future commander-in-chief of the British Army, it failed to even recoup its costs. However, the proprietor of the Sunday Times, Joseph Moses Levy, believed that there was an opening for a cheaper daily newspaper, since the current bestseller, The Times, cost ten pence, while The Daily News and The Morning Post cost five pence. Appointing his son, Edward Levy-Lawson, and Thornton Leigh Hunt, as its two first editors, their mandate was to develop a cheap but intelligent newspaper to outsell all …
Editors. "Daily Telegraph first published". The Literary Encyclopedia. First published 30 August 2013; last revised 30 November -1.
[http://www.litencyc.com/php/stopics.php?rec=true&UID=253, accessed 26 April 2015.]